The 601 Journal

Stories, lessons and milestones from building an enduring hospitality company.

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The Lost Art of Design
Mike M. Mike M.

The Lost Art of Design

Driving down the street the other day, I noticed a new Taco Bell going up. Nothing against Taco Bell, but it struck me how every new QSR, Starbucks, or bank seems to come in the same box. A simple rectangle with drive-thru lanes, muted paneling, the same predictable lines. Functional, yes. But inspiring? Not really.

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